Our Story

Dope Ropes was founded in 2018 and remains an owner founded and run business. When starting my own jump rope journey, I found it hard to find a good quality jump rope in the UK, and a brand that I really connected with. I wanted to change that and started my own mission to make the dopest high quality jump ropes readily accessible to both aspiring and avid jumpers!

Our passion for jumping rope comes from the multitude of physical and mental health benefits it provides and most importantly the FUN you can have whilst staying active. Not only this, jump ropes are super affordable and portable, allowing you to exercise anytime, anywhere. As a result, jump rope has quickly become a staple in my own exercise routine and it's opened the door to so many opportunities......

7 years later, Dope Ropes remains a leading manufacturer of jump ropes across the UK, US and EU with over 100,000 customers. We love the community that we're part of, and continue to champion Jumpwavers across the globe.

We hope that we can provide access and awareness to some of the best jump ropes on the market, from cardio to beaded, speed and heavy ropes so you too can unlock the full potential of a jump rope workout!

Thanks, 
Keon, founder @dope_ropes

I first picked up a rope... 

when my brother introduced me to it. I'm not a natural 'fitness' enthusiast and I have struggled to find a form of exercise that worked for me, but skipping gave me enough variety and fun to keep at it!

I’ve always enjoyed board games and computer games and work a lot with data/numbers (I have a finance, marketing and data analytics background). Skipping is a sport that is really in tune with those kinds of interests and abilities (for me personally!) as you create combos and analyse your form to improve and learn new skills.

When I reached 30, I wanted to do something fun that also helped me to stay active and healthy. That is why I picked up a rope and still keep on jumping to this day!

How it became a small business...

Skipping changed my life and my attitude to physical and mental wellbeing and made me realise the importance of joyful movement. I decided I wanted to create a platform to share this with others and spread the word about the benefits of jumping rope by providing good information and quality products that seemed to be lacking in the UK.

I also have a keen interest in business and starting something that combined both passions of mine seemed to make perfect sense!

Setting up this platform has allowed me to promote the benefits of jump rope globally and help others like myself become more active and engage in movement.

The Brand...

Skipping has a retro feel, and it's something you do as a kid. For me personally it has enabled me to re-capture my childhood spirit - keeping things simple, whilst having fun!

The 80s/90s were my childhood and it was important to me that was captured in the brand, with nods to music, fashion, film, TV and other pop culture references from that era.

Our colour pallet is inspired by the vapourwave aesthetic combining neon pink with shades of blue, purple and black. I want to capture the vibe of Miami by day and LA at night through the look and feel of the products and branding.

The Goal...

To initiate movement for all via simple, flexible and affordable tools, improving mental and physical wellbeing.

To provide a constant way to remain active in an age of uncertainty.

To infuse a fun, retro aesthetic into the fitness and lifestyle sector and help recapture a playful approach to fitness.

The Community...

Community is everything at Dope Ropes and we love seeing the creativity and progress of all our Jumpwavers. We're also big on creating opportunities for people to jump together and host meet-ups semi regularly which are open to all, no matter experience level. 

Who is involved...

Dope Ropes is a family business. Initially I was inspired and guided by my brother, and I've worked closely with my wife over the years to develop the vision and brand. When we first started it was a team effort to ship orders from our house, with my mum getting involved too, but thankfully as we've grown I've been able to create the infrastructure that means we no longer have to do this, and can focus on developing the Dope Ropes brand and new opportunities!